Resources
Check out some videos, guides and tips on how to run a successful business directory website.
5 Tips for Running Holiday Promotions to Sell More Listings on Your Directory Website
Published on August 19, 2021. Updated on September 18, 2023.
Price is arguably the most influential factor in the purchase decision. That’s why deals and discounts have always been an effective way to attract attention, engage customers and drum up sales. Running promotions is especially popular during holidays. From President’s Day and Independence Day, to Black Friday and Christmas, holidays have become the perfect excuse to announce a sale.
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Price is arguably the most influential factor in the purchase decision. That’s why deals and discounts have always been an effective way to attract attention, engage customers and drum up sales. Running promotions is especially popular during holidays. From President’s Day and Independence Day, to Black Friday and Christmas, holidays have become the perfect excuse to announce a sale.
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12 Things NOT to do as an Entrepreneur
Published on September 11, 2023
Being an entrepreneur comes with ups and downs, but to ensure long-term success, you'll need skills. To set yourself up for success, you have to learn which skills of an entrepreneur are most important. It's not always easy to navigate the murky waters of entrepreneurship. Don't make it harder on yourself by making rookie mistakes. Check out this guide to avoiding key errors in business ownership.
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How to Use Videos to Promote Your Directory Website
Published on September 4, 2023
Directory websites make it easy for potential customers to search and find their business. But have you ever thought of using video content to promote your directory website? Using directory website video marketing can help you take your business to the next level. Wondering how you can use videos to promote your directory website? Keep reading to find out!
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What is a Business Plan?
Published on August 28, 2023
Starting a business requires careful planning, research, and preparation. While the idea of being your own boss and building something from scratch can be exhilarating, it's important to recognize that entrepreneurship comes with its own unique set of challenges and risks. Developing a solid business plan can help you to mitigate those risks and increase your chances of success.
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3 Reasons Why Your Best Advertiser Prospects are the Ones Already Advertising Elsewhere
Published on July 6, 2021. Updated on August 21, 2023.
The great thing about running a local directory website in your area with Ideal Directories is that it’s appealing to business owners in just about any industry or market because of the potential reach and affordability. However, any seasoned salesperson will tell you there are some businesses that are more inclined to buy advertising than others. These are businesses that are already advertising somewhere else.
The great thing about running a local directory website in your area with Ideal Directories is that it’s appealing to business owners in just about any industry or market because of the potential reach and affordability. However, any seasoned salesperson will tell you there are some businesses that are more inclined to buy advertising than others. These are businesses that are already advertising somewhere else.
4 Tips for Converting Free Listings into Paying Customers
Published on August 14, 2023
When you start a directory website, you want it to stand out from the competition. You might start with free directory listings to add content so your website isn't empty. But those free business listings will only get you so far. You will eventually need to turn those free listings into paying customers. But how? Where should you start? Keep reading and learn how you can convert your free listings into paying customers with ease.
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How to Sell Directory Listings to Ice Cream Shops
Published on August 7, 2023
From restaurants and retail stores to service providers and, of course, ice cream shops, directory websites have become the go-to resource for individuals seeking local businesses. This article aims to empower you with valuable insights and effective strategies to successfully sell directory listings specifically tailored for ice cream shops, helping them enhance their visibility, attract more customers, and thrive in the competitive market.
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9 Time Management Tips for Busy Entrepreneurs
Published on July 31, 2023
Given the demanding nature of entrepreneurship, managing time becomes imperative for business owners to maintain a work-life balance and ensure their ventures' success. If you find yourself struggling to balance your business and personal commitments, fret not! In this article, we'll provide you with some invaluable time management strategies to help you streamline your work process and optimize your productivity.
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How to Sell Directory Listings to Landscapers
Published on July 24, 2023
Local business directory websites have become an essential tool for businesses to reach potential customers in their area. As a result, it's crucial for landscapers to have a presence on these directories in order to attract new clients and improve their search engine rankings. In this article, we will explore the benefits of online directories for landscapers and provide you with practical tips on how to sell directory listings to them.
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4 Goals You Should Set to Help Grow Your Business
Published on July 1, 2022. Updated on July 17, 2023.
Establishing business goals can be incredibly impactful in your ability to achieve success, as it shows you where you want to go with your business and helps motivate you to attain those goals before they even happen. Whether you’re trying to bring in more customers, expand to new markets or simply turn a profit, there are several types of goals you should set when you’re launching your own business.
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4 Common Misconceptions about Directory Website Traffic
Published on July 10, 2023
If you’re thinking about starting your own directory website, you might be wondering, "Will I be able to attract enough visitors to my site to make it successful?" This concern is understandable - after all, traffic is generally seen as the lifeblood of an online business. At Ideal Directories, we understand these misconceptions well and offer solutions to address them.
How to Start a Directory Website: Step-by-Step Guide for Beginners
Published on July 3, 2023
Whether you're a budding entrepreneur looking to explore new business avenues or someone seeking to supplement their income while working from home, this article will serve as your comprehensive guide on how to start a business directory website. So, get ready to discover a unique business opportunity that combines minimal investment, low-risk, and promising returns all from the comfort of your home.
Whether you're a budding entrepreneur looking to explore new business avenues or someone seeking to supplement their income while working from home, this article will serve as your comprehensive guide on how to start a business directory website. So, get ready to discover a unique business opportunity that combines minimal investment, low-risk, and promising returns all from the comfort of your home.
How to Sell Directory Listings to Bakeries
Published on June 27, 2023
If you're considering starting an online business directory or already own one, you're likely aware of the value that directory listings can bring to businesses. One industry that can particularly benefit from such listings is the bakery industry. As the owner of a directory website, selling directory listings to bakeries not only adds value to these businesses, but it can also increase your revenue.
If you're considering starting an online business directory or already own one, you're likely aware of the value that directory listings can bring to businesses. One industry that can particularly benefit from such listings is the bakery industry. As the owner of a directory website, selling directory listings to bakeries not only adds value to these businesses, but it can also increase your revenue.
9 Ways to Add Value to Your Business Directory Website
Published on April 4, 2022 Updated on June 19, 2023.
When you start your own business directory website, your marketing efforts are two-fold. You want to bring on new advertisers as well as drive consumers to your site. To do so, consider different techniques you can use to increase value for your website directory. This will help you further demonstrate the benefits for businesses to be listed on your website.
When you start your own business directory website, your marketing efforts are two-fold. You want to bring on new advertisers as well as drive consumers to your site. To do so, consider different techniques you can use to increase value for your website directory. This will help you further demonstrate the benefits for businesses to be listed on your website.
5 Ways to Improve Your Sales Strategy When Selling Directory Listings
Published on June 12, 2023
One of the most important factors in running a successful directory website is being patient with sales. When it comes to advertising, many small businesses require multiple contacts before making the decision to sign up for a listing. To learn more about the specific sales strategies and best practices that can help you achieve success in this dynamic and exciting industry, keep reading.
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10 Ways to Monetize a Business Directory Website
Published on June 4, 2023
A staggering 94% of us have used a business directory to research a product or service in the past year. There are few areas of the internet now with such vast and unending demand. If you have a directory website or plan on building one, your priority will be to create a monetization strategy. But how do directory websites make money? We have all your answers right here.
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The Ultimate Guide: How to Start a Directory Website from Scratch
Published on May 24, 2023
In this ultimate guide, we will walk you through the step-by-step process of starting a directory website from scratch. From conceptualization to launch, we'll cover everything you need to know to create a successful directory website that captivates your audience and stands the test of time.
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Selling to Small Businesses: 6 Ways to Fine Tune Your Sales Pitch
Published on December 27, 2021. Updated on May 22, 2023.
Whether you're in B2C (business to consumer) or B2B (business to business) sales, a fine-tuned sales pitch is essential to any company. How well you present yourself, what you have to offer and the value it provides to your customers will ultimately determine your success.
Whether you're in B2C (business to consumer) or B2B (business to business) sales, a fine-tuned sales pitch is essential to any company. How well you present yourself, what you have to offer and the value it provides to your customers will ultimately determine your success.
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9 Tips for Optimizing a Business Listing
Published on May 15, 2023
Online business directories are increasingly becoming a popular way for small businesses to advertise. Explore the key elements that contribute to the success of a directory website and actionable tips on optimizing your own website.
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How to Sell Directory Listings to Pet Shops
Published on May 8, 2023
With pet ownership on the rise and pet shops being a popular local business category, there is a high demand for directory listings that provide pet owners with information about pet shops in their area.
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8 Add-on Services You Can Sell to Your Directory Website Clients to Boost Your Bottom Line
Published on May 1, 2023
As a directory website owner, upselling add-on services to customers who already have a listing on your website is a wise way to hit your revenue targets.
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How to Sell Directory Listings to Jewelry Stores
Published on April 24, 2023
Whether you're new to the industry or a seasoned pro, this article will provide you with the tools and knowledge you need to succeed in selling directory listings to local jewelry stores.
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Why Small Businesses Should Advertise on Directory Websites
Published on January 24, 2022. Updated on April 17, 2023.
Finding customers is the number one challenge that small business owners face. The main reason? Small businesses often have an ineffective or nonexistent online presence. One of the easiest and most cost-effective ways to grow your web presence is to advertise on a directory website.
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How Your Directory Website Can Effectively Use a Virtual Assistant
Published on April 10, 2023
A virtual assistant is a professional who can take on various tasks for your business remotely, which can free up your time and allow you to focus on other important aspects of your business. In this article, we'll discuss how your directory website business can effectively use a virtual assistant.
7 Tips for Selling Business Listings on a Local Directory Website
Published on April 3, 2023
By offering a range of pricing options, clear and compelling value propositions, and excellent customer service, you can effectively sell business listings on your local business directory website and connect small businesses with customers in your community.
8 Skills that Every Entrepreneur Needs
Published on March 27, 2023
If you're intrigued by the idea of joining the ranks of successful entrepreneurs, you're not alone. However, building a thriving business takes more than just a great idea. To help you succeed in your entrepreneurial endeavors, we've compiled a comprehensive guide outlining the essential skills and traits that every successful entrepreneur needs.
How to Sell Directory Listings to Restaurants
Published on March 20, 2023
Explore the crucial aspects of selling directory listings to restaurants, including why restaurants need to be listed in online directories, how to find potential restaurant listings, and how to approach restaurants and sell listings.
15 Tax Deductions and Write-Offs That Entrepreneurs Can Take Advantage Of
Published on February 28, 2022. Updated on March 13, 2023.
The month of April is quickly approaching which means it’s time to file your taxes. As an entrepreneur, it's important to know how to manage expenses and file your taxes. One of the perks of running your own business is that you can take advantage of certain tax deductions that will boost your bottom line.
5 Creative Ways to Use QR Codes to Promote Your Directory Website
Published on March 6, 2023
QR codes can direct consumers to different types of websites to view information or access special deals. By the year 2025, the number of smartphone users scanning QR codes will increase to 99.5 million. In this guide, we explain how to creatively market your directory website using QR technology.
The Importance of Working "On" vs. "In" Your Business
Published on February 27, 2023
As an entrepreneur, it's easy to get caught up in the day-to-day hustle and bustle of working in your business. This can hold you back from focusing on your business's long-term growth. What many people don't realize is that if they want to succeed at running a business, they'll need to shift from working "IN" their business to working "ON" their business.
12 Reasons Why a Directory Website is the Best Recession Proof Business Idea
Published on February 20, 2023
One business idea that has proven to be resilient during economic downturns is a directory website. With the right approach and a well-executed business plan, a directory website could be an excellent recession-proof business opportunity for you.
5 Factors to Consider When Searching for a Business to Start
Published on January 10, 2022. Updated on February 13, 2023.
Many people dream of starting their own business but very few will actually take the leap. While it might seem difficult at first, anyone is capable of running a successful business. Whether you're just beginning your search or ready to take the plunge into entrepreneurship, here are 5 factors to consider when searching for a business to start.
Many people dream of starting their own business but very few will actually take the leap. While it might seem difficult at first, anyone is capable of running a successful business. Whether you're just beginning your search or ready to take the plunge into entrepreneurship, here are 5 factors to consider when searching for a business to start.
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5 Common Fears Salespeople Need to Overcome to Be Successful
Published on February 6, 2023
Are you a salesperson who has a fear of selling? Sounds odd, doesn't it? But sales fears are real and can prevent salespeople from reaching their goals. According to research, 48% of B2B salespeople are anxious about making cold calls. Right now, you might be a part of that 48%. If you are, don't worry - you're not alone. The first step is acknowledging your fears.
Inbound Marketing Strategies for Your Directory Website
Published on January 30, 2023.
Once you understand how inbound marketing works, you can utilize it as an effective strategy to generate more website traffic, connect with potential customers, and expand your business's reach online. Here are some inbound marketing strategies you should implement on your directory website to make your directory stand out from the crowd.
8 Sales Icebreakers to Help Level-Up Your Sales Pitch
Published on January 25, 2023.
For most people who are new to direct sales, it can be a bit intimidating. Sometimes, the hardest part is getting a genuine conversation started. In those cases, it’s helpful to have some sales icebreakers in your sales toolkit to help you start authentic, engaging conversations with prospects.
How to Overcome Your Fears of Starting an Online Business
Published on May 27, 2022. Updated on January 16, 2023.
You’ve always been interested in starting your own business, but there’s been something holding you back—something that gives you that little nudge of fear when the thought crosses your mind. But if you want to start an online business and take control of your financial future, overcoming those fears may be what it takes to get you started on the right path.
6 Tips for Onboarding New Clients on Your Directory Website
Published on January 9, 2023
Welcoming new advertisers and having an onboarding plan in place can help make a positive first impression and improve retention. If you’re not sure how to get started with onboarding then we’re about to walk you through some helpful tips.
Welcoming new advertisers and having an onboarding plan in place can help make a positive first impression and improve retention. If you’re not sure how to get started with onboarding then we’re about to walk you through some helpful tips.
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11 Benefits of Advertising on a Local Directory Website
Published on December 30, 2022
Local advertising is particularly important for a business to attract potential customers. By featuring your business on a business directory website, you can improve your chances of being noticed when consumers search for keywords related to your business. If you're interested in learning more about the benefits of advertising on business directory websites, here are 11 reasons why it can be advantageous for your business.
Local advertising is particularly important for a business to attract potential customers. By featuring your business on a business directory website, you can improve your chances of being noticed when consumers search for keywords related to your business. If you're interested in learning more about the benefits of advertising on business directory websites, here are 11 reasons why it can be advantageous for your business.
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5 Ways Social Media Can Help Your Directory Business
Published on November 8, 2021. Updated on December 26, 2022
Social media is one of the most powerful tools you can use to grow your directory website business. Whether you’re looking to drive traffic to your site or find potential advertisers, there are so many people you could reach; it’s incredible. If you currently run a directory website or are looking to get started with Ideal Directories, here are 5 ways social media can really help your directory business.
Social media is one of the most powerful tools you can use to grow your directory website business. Whether you’re looking to drive traffic to your site or find potential advertisers, there are so many people you could reach; it’s incredible. If you currently run a directory website or are looking to get started with Ideal Directories, here are 5 ways social media can really help your directory business.
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Is Business Ownership Right for You? 6 Questions to Ask Yourself
Published on December 19, 2022
If you want to start your own business, it’s important to figure out whether or not you have the characteristics and mindset that set apart successful entrepreneurs. So, before you take the plunge into entrepreneurship, ask yourself the following six questions to help you determine whether you have what it takes to run your own show and if now is the right time to start your business venture.
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25 Mistakes to Avoid When Launching a Business Directory Website
Published on November 9, 2021. Updated on December 12, 2022.
At Ideal Directories, we’ve helped hundreds of entrepreneurs launch their own business directory website in their town or city. Over the years, we’ve witnessed what works and what doesn’t. Understanding where others went wrong can help you on your own path to success.
At Ideal Directories, we’ve helped hundreds of entrepreneurs launch their own business directory website in their town or city. Over the years, we’ve witnessed what works and what doesn’t. Understanding where others went wrong can help you on your own path to success.
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11 Signs It's Time to Quit Your Job and Start Your Own Business
Published on October 27, 2021. Updated on December 5, 2022.
From a young age, we’re all told that if we want to succeed in life, we need to go to school, get good grades, graduate college, and find a good paying job with benefits. By taking the traditional path of going to school and getting a job, sometimes you might find yourself “stuck” in a job that you don’t like. If you’re feeling stuck, then you might like the idea of owning your own business.
From a young age, we’re all told that if we want to succeed in life, we need to go to school, get good grades, graduate college, and find a good paying job with benefits. By taking the traditional path of going to school and getting a job, sometimes you might find yourself “stuck” in a job that you don’t like. If you’re feeling stuck, then you might like the idea of owning your own business.
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8 Tips for Creating a Persuasive Pricing Page on Your Directory Website
Published on May 12, 2021. Updated on November 21, 2022.
The pricing page is often one of the most visited pages on your local business directory website, so it’s important that it’s set up correctly, easy to understand and optimized for success. After all, a pricing page shouldn’t just be informative, it should be designed to convert visitors into buyers (or advertisers in this case).
The pricing page is often one of the most visited pages on your local business directory website, so it’s important that it’s set up correctly, easy to understand and optimized for success. After all, a pricing page shouldn’t just be informative, it should be designed to convert visitors into buyers (or advertisers in this case).
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5 Advantages of a Business Directory Listings Compared to Other Forms of Advertising
Published on November 14, 2022
Among the different advertising options available to a small business, directory listings are one of the most universally appealing, affordable and effective forms of advertising that a small business can benefit from. Keep reading to learn how a local directory listing compares to other forms of advertising and what makes it highly valuable for small businesses.
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Among the different advertising options available to a small business, directory listings are one of the most universally appealing, affordable and effective forms of advertising that a small business can benefit from. Keep reading to learn how a local directory listing compares to other forms of advertising and what makes it highly valuable for small businesses.
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How to Start a Business Directory Website that Generates Passive Income
Published on November 7, 2022
Every entrepreneur knows that passive income is one of the keys to generating wealth and financial security. Passive income is any income that you earn with minimum work to maintain. It's basically a source of income that you set up once, and continue to get paid for over and over again. A business directory website is one of the best ways to generate passive income online as an entrepreneur.
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Every entrepreneur knows that passive income is one of the keys to generating wealth and financial security. Passive income is any income that you earn with minimum work to maintain. It's basically a source of income that you set up once, and continue to get paid for over and over again. A business directory website is one of the best ways to generate passive income online as an entrepreneur.
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4 Ways to Attract More Advertisers to Your Business Directory Website
Published on October 31, 2022
There are a few things you can do as a directory owner to drum up business and increase sales. Taking a proactive approach is the best way to increase revenue rather than sitting back and waiting for clients to come to you. Sometimes all it takes is a couple simple actions or changes to your business to see results.
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There are a few things you can do as a directory owner to drum up business and increase sales. Taking a proactive approach is the best way to increase revenue rather than sitting back and waiting for clients to come to you. Sometimes all it takes is a couple simple actions or changes to your business to see results.
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Social Media Calendar: 30 Social Media Post Ideas and Examples to Promote Your Directory Website
Published on October 24, 2022
When you run your own directory website, there are many benefits of utilizing social media in your marketing strategy and the possibilities of what you can share and post are endless. However, sometimes figuring out exactly what to post can be challenging. Explore 30 social media post ideas to help spark your creativity and keep your calendar full.
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When you run your own directory website, there are many benefits of utilizing social media in your marketing strategy and the possibilities of what you can share and post are endless. However, sometimes figuring out exactly what to post can be challenging. Explore 30 social media post ideas to help spark your creativity and keep your calendar full.
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How to Find Advertiser Prospects During the Holiday Season
Published on December 1, 2021. Updated on October 17, 2022.
The holiday season is among us making it a great time to get those local businesses listed, better yet, to advertise their promotions and deals on your business directory website. After all, advertising on a local business directory is a great way for a business to get more exposure during the lucrative holiday season.
The holiday season is among us making it a great time to get those local businesses listed, better yet, to advertise their promotions and deals on your business directory website. After all, advertising on a local business directory is a great way for a business to get more exposure during the lucrative holiday season.
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How to Make Smarter Decisions as a Business Owner
Published on October 3, 2022
One of the most important skills you can teach yourself as a business owner is to make smarter decisions. While there’s no way to ensure you make the right decision every time, there are certain steps you can follow to help guide you through the decision making process, to help you make smarter choices that you won’t regret.
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One of the most important skills you can teach yourself as a business owner is to make smarter decisions. While there’s no way to ensure you make the right decision every time, there are certain steps you can follow to help guide you through the decision making process, to help you make smarter choices that you won’t regret.
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